{"title":"Solid-colour dresses","description":"\u003cp style=\"text-align: center;\"\u003eThe solid-colored dress is a true wardrobe hero – simple, elegant, and always right. We know that once you’ve found your favorite dress style, you often want it in more colors, and every season brings new shades to love. We always aim to keep several styles available in classic colors like black and navy all year round.\u003cbr\u003eAll our dresses are made in sizes XS–4XL and come in two lengths, so you can choose the one that suits you best.\u003c\/p\u003e","products":[{"product_id":"bestie-midi-wrap-jersey-dress-navy-blue-vadlang-marinbla-omlottklanning-i-trika","title":"Bestie wrap midi jersey dress - Navy","description":"\u003cp\u003eWrap dresses in jersey truly are a curve’s best friend! They drape beautifully, hug you in all the right places and can be tied to suit your own style and preference. Here is a midi-length style made from soft jersey, with a tie at the waist and a flared skirt. The Bestie Wrap Dress is a recurring favorite in our collection and one of our most loved styles.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eThe dress is made from a stretchy viscose\/elastane jersey with a heavy drape. The quality is soft, flexible, resistant to pilling and keeps both its shape and color wash after wash. In other words, this is a dress made to be worn often (and for a long time).\u003cbr aria-hidden=\"true\"\u003eTo help you find your perfect match, this jersey dress comes in both a midi length and a knee-length version.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003e\u003cb\u003eHow do you tie a wrap dress?\u003c\/b\u003e\u003cbr aria-hidden=\"true\"\u003eTying a wrap dress is easy once you’ve done it a few times. Put it on like a jacket and pull it forward, wrapping it well across the front. Thread the tie through the small opening on one side, wrap it around your back and tie it at the side, on the same side as the wrap. Then adjust the shoulders so it sits nicely and tweak the neckline until it’s exactly how you like it, voilà, you’re ready for the day!\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eYou can tie the straps in different ways: wrap them fully around the waist for a classic silhouette, tie them only at the side for a more relaxed look, or gather a bit of fabric into the knot so it drapes beautifully at the front for added style.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Navy \/ XS","offer_id":44343013081330,"sku":"PF05231-2-8302-Navy-XS","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ S","offer_id":44343013114098,"sku":"PF05231-2-8302-Navy-S","price":1398.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ M","offer_id":44343013146866,"sku":"PF05231-2-8302-Navy-M","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ L","offer_id":44343013179634,"sku":"PF05231-2-8302-Navy-L","price":1398.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ XL","offer_id":44343013212402,"sku":"PF05231-2-8302-Navy-XL","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ 2XL","offer_id":44343013245170,"sku":"PF05231-2-8302-Navy-2XL","price":1398.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 3XL","offer_id":44343013277938,"sku":"PF05231-2-8302-Navy-3XL","price":1398.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 4XL","offer_id":44343013310706,"sku":"PF05231-2-8302-Navy-4XL","price":1398.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Bestie_wrap_plain_midi-length_sleeve_jersey_dress_Navy_web-11.jpg?v=1742575360"},{"product_id":"bestie-short-wrap-jersey-dress-navy-blue-knalang-marinbla-omlottklanning-i-trika","title":"Bestie wrap short jersey dress - Navy","description":"\u003cp\u003eWrap dresses in jersey truly are a curve’s best friend! They drape beautifully, hug you in all the right places and can be tied to suit your own style and preference. Here is a knee-length style made from soft jersey, with a tie at the waist and a flared skirt. The Bestie Wrap Dress is a recurring favorite in our collection and one of our most loved styles.\u003cbr\u003e\u003cbr\u003eThe dress is made from a stretchy viscose\/elastane jersey with a heavy drape. The quality is soft, flexible, resistant to pilling and keeps both its shape and color wash after wash. In other words, this is a dress made to be worn often (and for a long time).\u003cbr\u003eTo help you find your perfect match, this jersey dress comes in both a midi length and a knee-length version.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eHow do you tie a wrap dress?\u003c\/b\u003e\u003cbr\u003eTying a wrap dress is easy once you’ve done it a few times. Put it on like a jacket and pull it forward, wrapping it well across the front. Thread the tie through the small opening on one side, wrap it around your back and tie it at the side, on the same side as the wrap. Then adjust the shoulders so it sits nicely and tweak the neckline until it’s exactly how you like it, voilà, you’re ready for the day!\u003cbr\u003e\u003cbr\u003eYou can tie the straps in different ways: wrap them fully around the waist for a classic silhouette, tie them only at the side for a more relaxed look, or gather a bit of fabric into the knot so it drapes beautifully at the front for added style.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Navy \/ XS","offer_id":44343332045042,"sku":"PF05221-2-8303-Navy-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ S","offer_id":44343332077810,"sku":"PF05221-2-8303-Navy-S","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ M","offer_id":44343332110578,"sku":"PF05221-2-8303-Navy-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ L","offer_id":44343332143346,"sku":"PF05221-2-8303-Navy-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ XL","offer_id":44343332176114,"sku":"PF05221-2-8303-Navy-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 2XL","offer_id":44343332208882,"sku":"PF05221-2-8303-Navy-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 3XL","offer_id":44343332241650,"sku":"PF05221-2-8303-Navy-3XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 4XL","offer_id":44343332274418,"sku":"PF05221-2-8303-Navy-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/8243_Bestie_wrap_plain_knee-length_sleeve_jersey_dress_web_Navy-3.jpg?v=1740852347"},{"product_id":"bestie-midi-lenght-wrap-jersey-dress-black-vadlang-svart-omlottklanning-i-trika-1","title":"Bestie wrap midi jersey dress - Black","description":"\u003cp\u003eWrap dresses in jersey truly are a curve’s best friend! They drape beautifully, hug you in all the right places and can be tied to suit your own style and preference. Here is a midi-length style made from soft jersey, with a tie at the waist and a flared skirt. The Bestie Wrap Dress is a recurring favorite in our collection and one of our most loved styles.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eThe dress is made from a stretchy viscose\/elastane jersey with a heavy drape. The quality is soft, flexible, resistant to pilling and keeps both its shape and color wash after wash. In other words, this is a dress made to be worn often (and for a long time).\u003cbr aria-hidden=\"true\"\u003eTo help you find your perfect match, this jersey dress comes in both a midi length and a knee-length version.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003e\u003cb\u003eHow do you tie a wrap dress?\u003c\/b\u003e\u003cbr aria-hidden=\"true\"\u003eTying a wrap dress is easy once you’ve done it a few times. Put it on like a jacket and pull it forward, wrapping it well across the front. Thread the tie through the small opening on one side, wrap it around your back and tie it at the side, on the same side as the wrap. Then adjust the shoulders so it sits nicely and tweak the neckline until it’s exactly how you like it, voilà, you’re ready for the day!\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eYou can tie the straps in different ways: wrap them fully around the waist for a classic silhouette, tie them only at the side for a more relaxed look, or gather a bit of fabric into the knot so it drapes beautifully at the front for added style.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Black \/ XS","offer_id":48425678504285,"sku":"PF05231-2-8302-Black-XS","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ S","offer_id":48425678537053,"sku":"PF05231-2-8302-Black-S","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ M","offer_id":48425678569821,"sku":"PF05231-2-8302-Black-M","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ L","offer_id":48425678602589,"sku":"PF05231-2-8302-Black-L","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ XL","offer_id":48425678635357,"sku":"PF05231-2-8302-Black-XL","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 2XL","offer_id":48425678668125,"sku":"PF05231-2-8302-Black-2XL","price":1398.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 3XL","offer_id":48425678700893,"sku":"PF05231-2-8302-Black-3XL","price":1398.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 4XL","offer_id":48425678733661,"sku":"PF05231-2-8302-Black-4XL","price":1398.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Bestie_wrap_plain_midi-length_sleeve_jersey_dress_Black_web-9.jpg?v=1762794121"},{"product_id":"bestie-short-wrap-jersey-dress-black-knalang-svart-omlottklanning-i-trika-1","title":"Bestie wrap short jersey dress - Black","description":"\u003cp\u003eWrap dresses in jersey truly are a curve’s best friend! They drape beautifully, hug you in all the right places and can be tied to suit your own style and preference. Here is a knee-length style made from soft jersey, with a tie at the waist and a flared skirt. The Bestie Wrap Dress is a recurring favorite in our collection and one of our most loved styles.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eThe dress is made from a stretchy viscose\/elastane jersey with a heavy drape. The quality is soft, flexible, resistant to pilling and keeps both its shape and color wash after wash. In other words — this is a dress made to be worn often (and for a long time).\u003cbr aria-hidden=\"true\"\u003eTo help you find your perfect match, this jersey dress comes in both a midi length and a knee-length version.\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003e\u003cb\u003eHow do you tie a wrap dress?\u003c\/b\u003e\u003cbr aria-hidden=\"true\"\u003e Tying a wrap dress is easy once you’ve done it a few times. Put it on like a jacket and pull it forward, wrapping it well across the front. Thread the tie through the small opening on one side, wrap it around your back and tie it at the side — on the same side as the wrap. Then adjust the shoulders so it sits nicely and tweak the neckline until it’s exactly how you like it — voilà, you’re ready for the day!\u003cbr\u003e\u003cbr aria-hidden=\"true\"\u003eYou can tie the straps in different ways: wrap them fully around the waist for a classic silhouette, tie them only at the side for a more relaxed look, or gather a bit of fabric into the knot so it drapes beautifully at the front for added style.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Black \/ XS","offer_id":48426347626845,"sku":"PF05221-2-8303-Black-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ S","offer_id":48426347659613,"sku":"PF05221-2-8303-Black-S","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ M","offer_id":48426347692381,"sku":"PF05221-2-8303-Black-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ L","offer_id":48426347725149,"sku":"PF05221-2-8303-Black-L","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ XL","offer_id":48426347757917,"sku":"PF05221-2-8303-Black-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 2XL","offer_id":48426347790685,"sku":"PF05221-2-8303-Black-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 3XL","offer_id":48426347823453,"sku":"PF05221-2-8303-Black-3XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 4XL","offer_id":48426347856221,"sku":"PF05221-2-8303-Black-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/8243_Bestie_wrap_plain_knee-length_sleeve_jersey_dress_Black_-1.jpg?v=1742567816"},{"product_id":"ideal-midi-jersey-dress-navy","title":"Ideal midi jersey dress - Navy","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"Navy \/ XS","offer_id":57421901332829,"sku":"PF16231-2-8282-Navy-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ S","offer_id":57421901365597,"sku":"PF16231-2-8282-Navy-S","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ M","offer_id":57421901398365,"sku":"PF16231-2-8282-Navy-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ L","offer_id":57421901431133,"sku":"PF16231-2-8282-Navy-L","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ XL","offer_id":57421901463901,"sku":"PF16231-2-8282-Navy-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 2XL","offer_id":57421901496669,"sku":"PF16231-2-8282-Navy-2XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ 3XL","offer_id":57421901529437,"sku":"PF16231-2-8282-Navy-3XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 4XL","offer_id":57421901562205,"sku":"PF16231-2-8282-Navy-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Ideal_midi_plain_Navy-2.jpg?v=1772886183"},{"product_id":"ideal-midi-jersey-dress-black","title":"Ideal midi jersey dress - Black","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"Black \/ XS","offer_id":57421954679133,"sku":"PF16231-2-8282-Black-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ S","offer_id":57421954711901,"sku":"PF16231-2-8282-Black-S","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ M","offer_id":57421954744669,"sku":"PF16231-2-8282-Black-M","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ L","offer_id":57421954777437,"sku":"PF16231-2-8282-Black-L","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ XL","offer_id":57421954810205,"sku":"PF16231-2-8282-Black-XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 2XL","offer_id":57421954842973,"sku":"PF16231-2-8282-Black-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 3XL","offer_id":57421954875741,"sku":"PF16231-2-8282-Black-3XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 4XL","offer_id":57421954908509,"sku":"PF16231-2-8282-Black-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Idealplainmidi-length_sleevejerseydressBlack-1.jpg?v=1744927546"},{"product_id":"ideal-short-jersey-dress-navy","title":"Ideal short jersey dress - Navy","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"Navy \/ XS","offer_id":57421967098205,"sku":"PF16221-2-8283-Navy-XS","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ S","offer_id":57421967130973,"sku":"PF16221-2-8283-Navy-S","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ M","offer_id":57421967163741,"sku":"PF16221-2-8283-Navy-M","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ L","offer_id":57421967196509,"sku":"PF16221-2-8283-Navy-L","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ XL","offer_id":57421967229277,"sku":"PF16221-2-8283-Navy-XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 2XL","offer_id":57421967262045,"sku":"PF16221-2-8283-Navy-2XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Navy \/ 3XL","offer_id":57421967294813,"sku":"PF16221-2-8283-Navy-3XL","price":1198.0,"currency_code":"SEK","in_stock":false},{"title":"Navy \/ 4XL","offer_id":57421967327581,"sku":"PF16221-2-8283-Navy-4XL","price":1198.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Ideal_plain_knee-length_sleeve_jersey_dress_Navy_web-6_329b5078-e872-47ec-8692-7820bfd68265.jpg?v=1746957828"},{"product_id":"ideal-short-jersey-dress-black","title":"Ideal short jersey dress - Black","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. 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In short, a dress to wear often and for a long time.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Dazzling Blue \/ XS","offer_id":63573071954269,"sku":"PF05221-2-8303-Dazzling-Blue-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Dazzling Blue \/ S","offer_id":63573071987037,"sku":"PF05221-2-8303-Dazzling-Blue-S","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ M","offer_id":63573072019805,"sku":"PF05221-2-8303-Dazzling-Blue-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ L","offer_id":63573072052573,"sku":"PF05221-2-8303-Dazzling-Blue-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ XL","offer_id":63573072085341,"sku":"PF05221-2-8303-Dazzling-Blue-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 2XL","offer_id":63573072118109,"sku":"PF05221-2-8303-Dazzling-Blue-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 3XL","offer_id":63573072150877,"sku":"PF05221-2-8303-Dazzling-Blue-3XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Dazzling Blue \/ 4XL","offer_id":63573072183645,"sku":"PF05221-2-8303-Dazzling-Blue-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/BestiewrapshortplainbluestudioSimone-1.jpg?v=1771867419"},{"product_id":"ideal-midi-jersey-dress-true-red","title":"Ideal midi jersey dress - True Red","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"True Red \/ XS","offer_id":63573766603101,"sku":"PF16231-2-8282-True-Red-XS","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"True Red \/ S","offer_id":63573766635869,"sku":"PF16231-2-8282-True-Red-S","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ M","offer_id":63573766668637,"sku":"PF16231-2-8282-True-Red-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ L","offer_id":63573766701405,"sku":"PF16231-2-8282-True-Red-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ XL","offer_id":63573766734173,"sku":"PF16231-2-8282-True-Red-XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"True Red \/ 2XL","offer_id":63573766766941,"sku":"PF16231-2-8282-True-Red-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ 3XL","offer_id":63573766799709,"sku":"PF16231-2-8282-True-Red-3XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ 4XL","offer_id":63573766832477,"sku":"PF16231-2-8282-True-Red-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Idealmidiplainred-1.jpg?v=1771951502"},{"product_id":"ideal-midi-jersey-dress-dazzling-blue","title":"Ideal midi jersey dress - Dazzling Blue","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"Dazzling Blue \/ XS","offer_id":63573924512093,"sku":"PF16231-2-8282-Dazzling-Blue-XS","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ S","offer_id":63573924544861,"sku":"PF16231-2-8282-Dazzling-Blue-S","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Dazzling Blue \/ M","offer_id":63573924577629,"sku":"PF16231-2-8282-Dazzling-Blue-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ L","offer_id":63573924610397,"sku":"PF16231-2-8282-Dazzling-Blue-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ XL","offer_id":63573924643165,"sku":"PF16231-2-8282-Dazzling-Blue-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 2XL","offer_id":63573924675933,"sku":"PF16231-2-8282-Dazzling-Blue-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 3XL","offer_id":63573924708701,"sku":"PF16231-2-8282-Dazzling-Blue-3XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 4XL","offer_id":63573924741469,"sku":"PF16231-2-8282-Dazzling-Blue-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Idealmidiplainblue-2.jpg?v=1775833331"},{"product_id":"ideal-short-jersey-dress-true-red","title":"Ideal short jersey dress - True Red","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"True Red \/ XS","offer_id":63574047392093,"sku":"PF16121-2-8283-True-Red-XS","price":1198.0,"currency_code":"SEK","in_stock":false},{"title":"True Red \/ S","offer_id":63574047424861,"sku":"PF16121-2-8283-True-Red-S","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ M","offer_id":63574047457629,"sku":"PF16121-2-8283-True-Red-M","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ L","offer_id":63574047490397,"sku":"PF16121-2-8283-True-Red-L","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ XL","offer_id":63574047523165,"sku":"PF16121-2-8283-True-Red-XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ 2XL","offer_id":63574047555933,"sku":"PF16121-2-8283-True-Red-2XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"True Red \/ 3XL","offer_id":63574047588701,"sku":"PF16121-2-8283-True-Red-3XL","price":1198.0,"currency_code":"SEK","in_stock":false},{"title":"True Red \/ 4XL","offer_id":63574047621469,"sku":"PF16121-2-8283-True-Red-4XL","price":1198.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Idealshortplainred-3.jpg?v=1771951687"},{"product_id":"ideal-short-jersey-dress-dazzling-blue","title":"Ideal short jersey dress - Dazzling Blue","description":"\u003cp\u003eOur much-loved Ideal dress is finally here in solid colours – with the same wonderfully comfortable fit. The dress is made in soft viscose jersey with a beautifully heavy drape. It is fitted at the top, with a looser waist, a higher cut seam and a flared skirt that falls gently around the body. Perfect for those days when you want to feel relaxed yet put-together.\u003c\/p\u003e\n\u003cp\u003eAnd yes – it has pockets! Because there are few things better than a great dress that also has room for your phone.\u003c\/p\u003e\n\u003cp\u003eIdeal dress comes in two lengths: a midi version and a knee-length version. Choose the one that suits your style best.\u003c\/p\u003e\n","brand":"Pure Female","offers":[{"title":"Dazzling Blue \/ XS","offer_id":63574254911837,"sku":"PF16121-2-8283-Dazzling-Blue-XS","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ S","offer_id":63574254944605,"sku":"PF16121-2-8283-Dazzling-Blue-S","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ M","offer_id":63574254977373,"sku":"PF16121-2-8283-Dazzling-Blue-M","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ L","offer_id":63574255010141,"sku":"PF16121-2-8283-Dazzling-Blue-L","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ XL","offer_id":63574255042909,"sku":"PF16121-2-8283-Dazzling-Blue-XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 2XL","offer_id":63574255075677,"sku":"PF16121-2-8283-Dazzling-Blue-2XL","price":1198.0,"currency_code":"SEK","in_stock":true},{"title":"Dazzling Blue \/ 3XL","offer_id":63574255108445,"sku":"PF16121-2-8283-Dazzling-Blue-3XL","price":1198.0,"currency_code":"SEK","in_stock":false},{"title":"Dazzling Blue \/ 4XL","offer_id":63574255141213,"sku":"PF16121-2-8283-Dazzling-Blue-4XL","price":1198.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Ideal_short_plain_Dazzling_blue-2.jpg?v=1772734297"},{"product_id":"flowy-maxi-jersey-dress-black-1","title":"Flowy maxi jersey dress - Black","description":"\u003cp data-start=\"14\" data-end=\"216\"\u003eFlowy Maxi is back in a solid colour, a dress with plenty of feeling and a beautiful drape. It’s just as lovely for everyday wear with sandals or heels as it is for summer parties, dinners and weddings.\u003c\/p\u003e\n\u003cp data-start=\"218\" data-end=\"449\"\u003eThe bodice has a close fit with a V-neckline and a draped waistband that defines the waist in a flattering way. The wide maxi skirt is made in panels with gathered seams, giving the dress a soft, flowing drape and beautiful volume.\u003c\/p\u003e\n\u003cp data-start=\"451\" data-end=\"630\"\u003eThe sleeves have a slight puff at the top and ties at the cuffs, a lovely detail that gives the dress something extra. And of course, it has side pockets, just the way we like it.\u003c\/p\u003e\n\u003cp data-start=\"632\" data-end=\"814\"\u003eMade in soft viscose jersey with a slub texture, a supple fabric with a light texture and beautiful drape. A dress that feels both relaxed, feminine and easy to wear again and again.\u003c\/p\u003e\n\u003cp data-start=\"816\" data-end=\"856\"\u003eIt comes in maxi length and knee length.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Black \/ XS","offer_id":64662272803165,"sku":"PF11241-1-8342-Black-XS","price":1498.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ S","offer_id":64662272835933,"sku":"PF11241-1-8342-Black-S","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ M","offer_id":64662272868701,"sku":"PF11241-1-8342-Black-M","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ L","offer_id":64662272901469,"sku":"PF11241-1-8342-Black-L","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ XL","offer_id":64662272934237,"sku":"PF11241-1-8342-Black-XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 2XL","offer_id":64662272967005,"sku":"PF11241-1-8342-Black-2XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 3XL","offer_id":64662272999773,"sku":"PF11241-1-8342-Black-3XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 4XL","offer_id":64662273032541,"sku":"PF11241-1-8342-Black-4XL","price":1498.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/FlowymaxiBlack-5.jpg?v=1778505229"},{"product_id":"flowy-maxi-jersey-dress-cerise","title":"Flowy maxi jersey dress - Cerise","description":"\u003cp data-start=\"14\" data-end=\"216\"\u003eFlowy Maxi is back in a solid colour, a dress with plenty of feeling and a beautiful drape. It’s just as lovely for everyday wear with sandals or heels as it is for summer parties, dinners and weddings.\u003c\/p\u003e\n\u003cp data-start=\"218\" data-end=\"449\"\u003eThe bodice has a close fit with a V-neckline and a draped waistband that defines the waist in a flattering way. The wide maxi skirt is made in panels with gathered seams, giving the dress a soft, flowing drape and beautiful volume.\u003c\/p\u003e\n\u003cp data-start=\"451\" data-end=\"630\"\u003eThe sleeves have a slight puff at the top and ties at the cuffs, a lovely detail that gives the dress something extra. And of course, it has side pockets, just the way we like it.\u003c\/p\u003e\n\u003cp data-start=\"632\" data-end=\"814\"\u003eMade in soft viscose jersey with a slub texture, a supple fabric with a light texture and beautiful drape. A dress that feels both relaxed, feminine and easy to wear again and again.\u003c\/p\u003e\n\u003cp data-start=\"816\" data-end=\"856\"\u003eIt comes in maxi length and knee length.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Cerise \/ XS","offer_id":64662671163741,"sku":"PF11241-1-8342-Cerise-XS","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ S","offer_id":64662671196509,"sku":"PF11241-1-8342-Cerise-S","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ M","offer_id":64662671229277,"sku":"PF11241-1-8342-Cerise-M","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ L","offer_id":64662671262045,"sku":"PF11241-1-8342-Cerise-L","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ XL","offer_id":64662671294813,"sku":"PF11241-1-8342-Cerise-XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ 2XL","offer_id":64662671327581,"sku":"PF11241-1-8342-Cerise-2XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ 3XL","offer_id":64662671360349,"sku":"PF11241-1-8342-Cerise-3XL","price":1498.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ 4XL","offer_id":64662671393117,"sku":"PF11241-1-8342-Cerise-4XL","price":1498.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Flowy_maxi_Pink_studio-1.jpg?v=1779440909"},{"product_id":"flowy-short-jersey-dress-black","title":"Flowy short jersey dress - Black","description":"\u003cp data-start=\"63\" data-end=\"270\"\u003eFlowy is back in a solid colour, a dress with plenty of feeling and a beautiful drape. It’s just as lovely for everyday wear with sneakers, sandals or heels as it is for summer parties, dinners and weddings.\u003c\/p\u003e\n\u003cp data-start=\"272\" data-end=\"505\"\u003eThe bodice has a close fit with a V-neckline and a draped waistband that defines the waist in a flattering way. The knee-length skirt is made in panels with gathered seams, giving the dress a soft, flowing drape and beautiful volume.\u003c\/p\u003e\n\u003cp data-start=\"507\" data-end=\"686\"\u003eThe sleeves have a slight puff at the top and ties at the cuffs, a lovely detail that gives the dress something extra. And of course, it has side pockets, just the way we like it.\u003c\/p\u003e\n\u003cp data-start=\"688\" data-end=\"870\"\u003eMade in soft viscose jersey with a slub texture, a supple fabric with a light texture and beautiful drape. A dress that feels both relaxed, feminine and easy to wear again and again.\u003c\/p\u003e\n\u003cp data-start=\"872\" data-end=\"912\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIt comes in knee length and maxi length.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Black \/ XS","offer_id":64663112778077,"sku":"PF11221-1-8343-Black-XS","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ S","offer_id":64663112810845,"sku":"PF11221-1-8343-Black-S","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ M","offer_id":64663112843613,"sku":"PF11221-1-8343-Black-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ L","offer_id":64663112876381,"sku":"PF11221-1-8343-Black-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ XL","offer_id":64663112909149,"sku":"PF11221-1-8343-Black-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 2XL","offer_id":64663112941917,"sku":"PF11221-1-8343-Black-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Black \/ 3XL","offer_id":64663112974685,"sku":"PF11221-1-8343-Black-3XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Black \/ 4XL","offer_id":64663113007453,"sku":"PF11221-1-8343-Black-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/FlowyshortBlack-1.jpg?v=1778513752"},{"product_id":"flowy-short-jersey-dress-cerise","title":"Flowy short jersey dress - Cerise","description":"\u003cp data-start=\"63\" data-end=\"270\"\u003eFlowy is back in a solid colour, a dress with plenty of feeling and a beautiful drape. It’s just as lovely for everyday wear with sneakers, sandals or heels as it is for summer parties, dinners and weddings.\u003c\/p\u003e\n\u003cp data-start=\"272\" data-end=\"505\"\u003eThe bodice has a close fit with a V-neckline and a draped waistband that defines the waist in a flattering way. The knee-length skirt is made in panels with gathered seams, giving the dress a soft, flowing drape and beautiful volume.\u003c\/p\u003e\n\u003cp data-start=\"507\" data-end=\"686\"\u003eThe sleeves have a slight puff at the top and ties at the cuffs, a lovely detail that gives the dress something extra. And of course, it has side pockets, just the way we like it.\u003c\/p\u003e\n\u003cp data-start=\"688\" data-end=\"870\"\u003eMade in soft viscose jersey with a slub texture, a supple fabric with a light texture and beautiful drape. A dress that feels both relaxed, feminine and easy to wear again and again.\u003c\/p\u003e\n\u003cp data-start=\"872\" data-end=\"912\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIt comes in knee length and maxi length.\u003c\/p\u003e","brand":"Pure Female","offers":[{"title":"Cerise \/ XS","offer_id":64663647650141,"sku":"PF11221-1-8343-Cerise-XS","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ S","offer_id":64663647682909,"sku":"PF11221-1-8343-Cerise-S","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ M","offer_id":64663647715677,"sku":"PF11221-1-8343-Cerise-M","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ L","offer_id":64663647748445,"sku":"PF11221-1-8343-Cerise-L","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ XL","offer_id":64663647781213,"sku":"PF11221-1-8343-Cerise-XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ 2XL","offer_id":64663647813981,"sku":"PF11221-1-8343-Cerise-2XL","price":1298.0,"currency_code":"SEK","in_stock":true},{"title":"Cerise \/ 3XL","offer_id":64663647846749,"sku":"PF11221-1-8343-Cerise-3XL","price":1298.0,"currency_code":"SEK","in_stock":false},{"title":"Cerise \/ 4XL","offer_id":64663647879517,"sku":"PF11221-1-8343-Cerise-4XL","price":1298.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0352\/2910\/6315\/files\/Flowy_short_Pink_studio-3.jpg?v=1779441385"}],"url":"https:\/\/www.purefemale.se\/en-fi\/collections\/enfargade-klanningar-1.oembed","provider":"Pure Female","version":"1.0","type":"link"}